SEO: Breaking down the barrier between you and your customers
SEO is about communicating to Google, Bing or Yahoo—the gatekeeper between you and search traffic—that your site is worth displaying. The trick is, understanding what Google is currently favoring and how to pivot your SEO strategy to match that. And we all know how fickle the SERPs can be. Following instructions on a blog for DIY search engine optimization solutions sounds great (and easy enough to follow) but working with an educated, experienced SEO specialist or agency is the real deciding factor between implementing an SEO strategy that will boost visibility within the SERPs and developing an in-depth, multi-faceted digital marketing strategy that increases your online presence on major search engines and drives tangible results for your business. Sure, there are many SEO efforts that you could implement but how do you prioritize them based on what will drive quality organic search traffic to your web pages, leading to increased conversions?
That’s where we come in.