Category: Content Marketing

PPC
PPC & SEO: Better Together

A Digital Marketing Misconception In digital marketing, one of the most common misunderstandings is that PPC campaigns directly influence organic search rankings. We hear it

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Content marketing expert turns wooden cubes and changes the word 'push' to 'pull'
Content Marketing
Push vs. Pull Marketing Content

Before you create that next piece of content—whether it’s a blog, social media ad, or email newsletter—stop and ask yourself, “Why am I writing this?”

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Content Marketing
Writing for Email & Social Media

Writing for different platforms isn’t exactly easy. A professional writer might be able to transition between writing for social media to a blog post to

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