The Legal Marketing Agency You’ve Been Waiting For
Digital Strike – Targeted Marketing is based in Webster Groves, Missouri. We deliver digital advertising services engineered to meet the unique needs of our clients in the legal services industry.
Here’s how.
Our dedicated team offers the high-quality digital marketing services that law firms need to reach potential clients. Search engine optimization (SEO), social media marketing, content marketing plans, pay-per-click campaigns (PPC), and much more—we offer the services tailored to the marketing needs of legal professionals. And we can use these services to help your law firm build brand awareness and protect your online reputation.
The Importance of Law Firm SEO Practices
Many lawyers and attorneys have wonderful content on their website that perfectly captures the spirit of their practice and advertises their services. Yet many practices find that their content, populated with expert opinions and analysis, still ranks far lower on Google Search results than it should.
If this sounds like what’s happening with your law firm website, it could be because your practice isn’t making use of industry-leading search engine optimization, or SEO, strategies. That oversight could mean the difference between getting new clients or being passed over.
What is SEO?
Search engine optimization, also known as SEO, refers to the practice of optimizing all aspects of a brand’s online presence so that the brand’s content ranks well in search engine results. SEO is complex, and search engines will reward—or punish—websites for factors like:
- Whether certain keywords or popular phrases appear on a web page,
- How quickly a website loads,
- If the site provides a great user experience for visitors,
- Interlinking, or linking pages on your site together using the right anchor text,
- Mobile-friendliness of the web design,
- Testimonials appearing on sites like Yelp,
- A complete Google My Business profile (Google Business Profile),
- Compliance with all search engine terms of service,
- And much, much more.
Why Law Firms Need SEO
For lawyers and other legal professionals, there is a wealth of untapped potential in regards to optimizing a website. According to some estimates, up to 96% of people looking for legal advice use the help of a search engine like Bing or Google. When a site ranks well in SERPs, or search engine results pages, it can mean more clients; that site is top of page and, therefore, top of mind for potential legal clients.
There’s no doubt about it: SEO is critical for law firms’ success online. But superior rankings don’t happen without deliberate, strategic planning.
We Drive Growth for Legal Teams
We don’t sell promises. We help law practices build opportunities to grow and let the results speak for themselves.
Digital Marketing Solutions We Offer
We’re an award-winning team of digital marketing experts dedicated to delivering results. It’s all thanks to our digital marketing strategies and solutions, including: