The Mortgage Marketing Agency You’ve Been Waiting For

Digital Strike – Targeted Marketing is based in Webster Groves, Missouri. Have you been looking for us?

We offer digital marketing services like search engine optimization (SEO), paid social media marketing, content marketing plans, pay-per-click (PPC) campaigns, and much more. We can use these services to help your mortgage lending business build brand awareness and draw in new potential borrowers online, just like we’ve done for plenty of other mortgage lenders before.

Aerial photograph of the three main buildings of Digital Strike - Targeted Marketing, located in downtown Webster Groves, Missouri, which is part of the Greater St. Louis Metropolitan Area.

SEO is at the Heart of Mortgage Marketing Strategies

Many real estate agents and mortgage brokers have websites that fairly and accurately describe their services, offer professional opinions, and give expert advice. Despite having all this high-quality content, many mortgage lenders still find that their sites rank far lower on Google Search results than they should, which results in fewer leads and potential loan applications.

Does this situation sound familiar? If so, it could be because your site isn’t making use of comprehensive search engine optimization techniques.

About SEO

Search engine optimization, or SEO, means optimizing all aspects of a brand’s online presence. That includes local Google Business Profile accounts, directory listings, websites, and social media accounts. This way, the brand’s content ranks well in search engine results pages, also known as SERPs.

SEO is complex, and there are many factors that determine whether a search engine like Google will reward or punish a site with high or low rankings. These factors, or “ranking signals,” include:

Why Mortgage Brokers Need SEO

According to the experts at McKinsey & Company, “[s]eventy-two percent of customers now start their loan journey online.”

That means that, in order to get more loan application opportunities, mortgage lenders need to make sure their online presence grabs attention right away. One of the best ways to do just that is to rank well in SERPs. That doesn’t just happen on its own, though. Methodical SEO planning and implementation of other online marketing tools are necessary to show search engines and human users alike that a site’s content is worth visiting.

A laptop on a cluttered desk shows a mortgage application form. Represents the concept of how mortgage lending SEO can help mortgage brokers find borrowers online.

We Drive Growth for Mortgage Businesses

We don’t sell promises. We help loan officers and mortgage brokers build opportunities to grow and let the results speak for themselves.

Digital Marketing Solutions We Offer

We’re the digital marketing experts dedicated to delivering results. It’s all thanks to our digital marketing strategies, which include:

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Content marketing efforts

to create web pages, ad copy, and landing pages that generate qualified leads.

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Email marketing campaigns

that push potential borrowers further down the sales funnel.

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Comprehensive SEO strategies

that make your mortgage website stand out from those of other mortgage loan officers.

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Local SEO services

to find eager potential borrowers in your area—and grab their attention right away.

PPC ad campaigns

on Google Ads and more to drive mortgage lead generation.

Social media marketing

to reach potential homebuyers on popular social media platforms.

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Keyword research

to discover what loan types your target audience cares about most.

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Programmatic ad campaigns

that generate new leads through the power of automation.

Our Expertise

No matter how hot or cold the market is, there will always be people looking to become first-time homeowners, move to different locations, or refinance their current mortgages. That means mortgage brokers and lenders will always have people looking to make use of their money-lending services. But with competition between mortgage lenders being as fierce as it is today, it pays to know how to stand out to potential borrowers where they usually start their loan journey: online.

At Digital Strike – Targeted Marketing, we have a proven track record of helping our clients craft winning mortgage marketing strategies that generate quality leads, create interest in the local market, and craft content creation strategies that boost mortgage companies’ online presence.

What more could you want from a partnership with a digital marketing agency?

A mortgage lender shows a calculator, next to a miniature home, a book, a clipboard, and keys. Represents the concept of finding a mortgage lender for a new home.

Partner with Digital Strike – Targeted Marketing

Digital Strike is the digital marketing company that knows the challenges of marketing for mortgage lenders… and how to overcome them. The real estate and mortgage industries are far from the only industries we know, though.

We also have years of experience empowering clients in other industries and verticals, including:

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Healthcare Research

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Franchise Groups

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Business Consulting

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ISP Marketing

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Agriculture

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HVAC

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Legal Services

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Distribution

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University & Academia

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Roofing

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Plumbing

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Senior Living

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Manufacturing

QUIT DILLY-DALLYING.

Take your conversion rates to the next level. Contact us today to learn more about how Digital Strike, as an experienced mortgage marketing agency, can help you craft a comprehensive online marketing strategy.

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