Lead Paid Search Strategist
As the Lead Paid Search Strategist here at Digital Strike, Heather oversees the paid media department, which encompasses paid search, paid social, and programmatic advertising. She has worked in SEM and paid media for over 20 years on both the client and agency side. In this time, she has become certified by Google & Microsoft Ad Center in paid search, display advertising, video advertising, and shopping campaigns.
Her goal at Digital Strike is to make the paid department a well-oiled machine. She loves to look at data and drive qualified conversions for clients to further build upon relationships on behalf of the company. Outside of work, she loves spending time with her dog Phoebe!