Top Chicago Paid Search Services

In 2024, about 40% of U.S. online advertising revenue came from paid search advertising, totaling $102.9 billion in revenue for digital advertisers who knew how to connect with potential customers at exactly the right place at exactly the right time.

When you want to tap into that opportunity-rich market, you’ll need a team of pay-per-click advertising (PPC advertising) experts. With the right PPC team, you can send the right messages to potential customers at every stage of their customer journey, keeping your brand top of mind when they’re ready to convert.

Don’t leave your PPC campaigns’ success up to chance. Turn to the top PPC company delivering real results for companies in Chicago and beyond: Digital Strike – Targeted Marketing.

Tapping Into the Chicago Digital Landscape with PPC

Chicago is a city driven by competition, innovation, and a diverse economy. Its digitally savvy population reflects that vibrancy online. They want wicked-fast, mobile-friendly websites. They want personalized content geared towards the local markets they support. They want to be engaged across a wide variety of platforms. And they expect online advertisers to meet those expectations, every single time they’re online.

In the ever-competitive space of paid advertising, one typo, one mistargeted campaign, or one mistake in a bid strategy can mean the difference between a successful search campaign and significant loss on campaign spend.

That’s why it pays for Chicago businesses to trust digital marketing firms with track records of success in launching successful search ad campaigns. The right PPC team will use cutting-edge tech and out-of-the-box thinking to implement a data-driven strategy that optimizes return on ad spend (ROAS), drives lead generation, and cuts through the noise online to deliver real-world results.

Benefits of PPC for Chicago Businesses

SEO (search engine optimization) is a great way to drive organic traffic and qualified leads. Companies see better results, however, when they use SEO in tandem with strategic PPC campaigns, which give companies greater control of their narrative and put them in front of users when they’re ready to convert.

Top benefits of paid search for businesses in Chicago include:

  • Boosted brand awareness
  • Catching potential customers right when they want to convert
  • Enhanced conversion rates and ad campaign performance
  • No-waste ad spend
  • Intent-aligned landing page and ad copy

 

SCHEDULE A FREE CONSULTATION WITH AN AWARD-WINNING MIDWEST PPC AGENCY

Blocks showing upward arrows, representing the concept of business growth due to partnering with the right digital marketing agency.

Chicago PPC Agency FAQs

PPC management services are services that a digital marketing agency provides. They involve the monitoring of pay-per-click ad campaigns, tracking advertising budgets, and analyzing results to provide suggestions for campaign improvement.

Looking for a Chicago PPC company? Consider a Midwest-based agency that offers Chicago businesses full transparency, real-world experience, and proven success for clients in similar industries and verticals.

You target your search ad campaigns by defining your target keyword (what people are searching for) and target audience (who is doing the searching). The key is to find the overlap between the two, or finding user intent (why people are searching).

As a general rule of thumb, you can see results from Bing Ad campaigns and Google Ad campaigns in roughly 3 months, LinkedIn Ads in roughly 1 1/2 months, and Meta Ads in about 1 month.

Optimizing PPC campaigns involves consistent planning, execution, re-alignment, and pivoting. Specifically, it involves tasks like:

  • Audience segmentation
  • Audience retargeting
  • Keyword research
  • Consumer behavior analysis
  • Ad spend adjustment

Major industries in Chicago that offer plenty of paid search opportunities include:

  • Financial technology
  • Healthcare and medical technology
  • Ecommerce
  • Software/SaaS and information technology

Major benefits of hiring a PPC agency include:

Digital Strike – Targeted Marketing offers a wide range of PPC services to Chicago businesses, including:

Search ad and paid media platforms we work with include, but are not limited to, the following:

  • Google Ads
  • Microsoft Advertising (Bing)
  • Yahoo Ads
  • Meta Ads Manager (Facebook, Instagram)
  • LinkedIn Ads

Partner with a Results-driven PPC Company: Digital Strike – Targeted Marketing

Digital Strike – Targeted Marketing is a Midwest-based digital marketing agency offering data-driven digital marketing services like:

Let’s make digital lightning strike for your PPC campaigns in Chicago, Illinois, and beyond. Contact one of the best PPC agencies in the business: Digital Strike – Targeted Marketing.