ChatGPT: The Recent Rise of AI & What It All Means
Artificial intelligence. The words alone sound almost too sci-fi-ish to take seriously. We tend to eat up the concept as it’s interpreted by Hollywood — Schwarzenegger … Read More
Bing AI vs. ChatGPT: Which is Better?
Artificial intelligence technology is here to stay, and it’s a powerful tool in any digital marketer’s belt. ChatGPT is currently the star of the AI show, … Read More
ChatGPT – Why this Artificial Intelligence Software (Probably) Won’t Take Your Job
Skynet isn’t real, but ChatGPT and other AI systems (and the fear surrounding them) are. While ChatGPT and artificial general intelligence can’t churn out Terminators, they … Read More
AI in Digital Marketing – What It Is, How to Use It, Trends & Predictions
With sci-fi movies frequently portraying artificial intelligence (AI) as something uncontrollable and destructive, it’s no wonder that many people have misconceptions about what AI really is … Read More
Ready, Set, Send! 15 Best Email Newsletter Marketing Practices
It’s hard to overstate the importance of a robust email marketing strategy in the digital marketing world. For small businesses and mega corporations alike, email newsletters … Read More
Use TikTok for Business Like a #Pro
Social media marketing is one of the best ways to make sales; according to one study, 80% of consumers made a purchase as a result of … Read More
Understanding User Intent (Without a Psychology Degree)
Life is often one big mystery, but figuring out what customers and search users are really looking for doesn’t have to be mysterious at all. And … Read More
Share of Search: What Is It and How Can Digital Marketers Use It?
As all marketers know, there is no crystal ball, psychic, or voodoo witch doctor that can help us predict the future…but we do have magic on … Read More
Digital Marketing Skills – What Soft Skills You Need (and Why)
Data analytics. Copywriting. Content creation. SEO. These quantifiable analytical skills are all necessary for a strong digital marketing team. But what about the soft skills you … Read More
Content Marketing – Branded vs Unbranded
Branded vs Unbranded Content Marketing Strategies Content can be a great way to establish your brand’s identity, generate visibility, and even earn loyalty from your target … Read More