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Drive Leads with the Right
Industrial Marketing Agency
We're the Manufacturing Marketing Agency Creating the Blueprint for Success
The right digital marketing agency can mean the difference between getting qualified leads and missing out on potential sales.
Don’t miss out on sales or conversions.
When you partner with Digital Strike – Targeted Marketing, you have access to our full-service digital marketing services that can help your industrial distribution and manufacturing business attract new potential clients online, just like we’ve done for plenty of B2B manufacturing, industrial manufacturing, and other industrial distribution clients before.
Search engine optimization (SEO), paid and organic social media marketing, content marketing campaigns, paid search campaigns, and much more—we do it all.
Importance of Digital Marketing for the Industrial Sector
Many industrial companies and other businesses in the distribution and manufacturing industries, from massive OEMs to smaller startups, have killer websites. New product launch announcements, case study publications, expert insight, trade show announcements, detailed services pages, and much, much more populate these sites. Despite all that amazing content, many companies still find that they aren’t ranking as well in search engine results as they would like. This fact can be especially disheartening if other sites populated with subpar content, clearly made without industry knowledge, wins out over real experts.
Sound familiar? Don’t be dismayed. It isn’t because your content or website is bad. It could simply be because your brand is not making full use of search engine optimization techniques and other industry-leading digital marketing practices.
About SEO for Industrial and Manufacturing Companies
Search engine optimization, or SEO, is all about optimizing a brand’s online presence, from social accounts to directory listings to web pages. When all pieces of SEO work together, a brand’s content has a better chance of ranking well in search engine results pages (SERPs).
SEO-related factors that can affect SERP rankings include:
Why Industrial Distributors Need SEO and Digital Marketing
According to industry experts, roughly a third (~$2.6 trillion) of the total revenue (~$8.06 trillion) for the 2023 industrial distribution market came from ecommerce applications. That means that there are plenty of opportunities waiting for industrial distribution companies online.
One of the best ways to capitalize on those opportunities is to rank well in SERPs and drive leads from organic traffic.
Of course, winning in SERPs doesn’t happen overnight. Methodical SEO strategizing, knowledge of the supply chain, a deep understanding of the sales cycle, and more—all working together—show human users and search engines alike that a brand’s content is worth visiting.
We Drive Growth for Industrial Distribution Businesses
We don’t sell promises. We use ever-evolving marketing tactics to help clients build opportunities to grow and let the results speak for themselves.
Digital Marketing Solutions We Offer
We’re the data-driven marketing team dedicated to delivering results. It’s all thanks to our online industrial marketing services, which include integrated and inbound marketing strategies that include:
SEO Services
Boost your website's visibility on search engines, driving more organic traffic and increasing long-term brand exposure.
PPC Management
Optimize paid ad campaigns for maximum ROI, ensuring you reach your target audience with precise, cost-effective strategies.
Social Media Ads
Leverage targeted social media advertising to increase engagement, brand awareness, and direct conversions.
Local SEO
Improve your local search rankings, helping customers in your area find your business faster and more effectively.
Content Marketing
Create valuable, engaging content that builds trust, boosts SEO, and drives audience engagement.
Programmatic Campaigns
Utilize automation to target the right audience at the right time, maximizing efficiency and impact.
Social Media Management
Streamline your social presence with consistent posting, engagement, and analytics to build meaningful connections with your audience.
Email Marketing Services
Deliver personalized email campaigns that nurture leads, increase retention, and drive measurable results.
Digital marketing is a mixture of strategy, innovation and a little know-how. Through years of experience, we’ve gotten really good at solving business problems.
Our Expertise
Experts put the value of the global industrial distribution market at over $8 trillion in 2023. We don’t need to tell you that’s a big market. What we can say is that when markets are that massive, competition is fierce. A broken backlink, a misspelled word in ad copy, and inconsistent directory listings can be what drives search engines and human consumers to other websites… generating leads and sales for your competitors.
Don’t let that happen. Let the digital marketing experts handle the nitpicky aspects of your online marketing efforts.
Digital Strike – Targeted Marketing is proud to have a team of nimble decision-makers who have years of experience implementing digital marketing strategies that generate interest in local markets, promote qualified leads, and more that boost manufacturing, distribution, and other industrial companies’ leads and conversion rates.
Industrial Distribution Marketing FAQs
What are industrial marketing services?
These services are marketing services catered to those in the industrial distribution and manufacturing sectors.
Industry marketing is another term for B2B marketing, or business-to-business marketing. Industrial distribution marketing is often B2B, linking manufacturing companies to other businesses or even end-users. Manufacturing marketing can be either B2B or B2C (business to consumer).
What is an example of industrial marketing?
Say an industrial distribution company helps a warehouse send out their goods to a chain retail outlet. The industrial distribution company launches a new online chat service for their warehouse clients; if the company sends a dedicated email out to current clients, posts about the changes on social media, and writes a blog post and service page about it on the official company site, it counts as a digital marketing campaign with content marketing, social media marketing, and email marketing components.
What role does content marketing play in B2B industrial marketing?
Content marketing is a foundational part of any B2B marketing strategy. It focuses on creating helpful content that users need to fill a specific need, including content that populates your service pages to drive organic traffic, rank high in SERPs, and convinces people that your services and products are the answers to any problems they have.
What are the best strategies for marketing industrial products?
The best strategies for marketing industrial products are ones that:
- Generate brand awareness and loyalty
- Keep brands top of mind for clients and consumers
- Maintain a consistent tone across all platforms
- Drive leads and sales
These strategies involve content marketing, email marketing, local SEO services, technical SEO services, paid social media campaigns, organic social media campaigns, keyword research, link building, and more.
What services do manufacturing marketing agencies offer?
Digital Strike offers digital marketing solutions for manufacturing and industrial distribution clients that include:
How do I choose the right industrial marketing agency for my business?
The right agency should do more than offer a wide range of solutions. The right agency should also be completely transparent about all aspects of their business, have a team with relevant experience and specializations, and be committed to data-driven strategies that deliver measurable results.
Partner with Digital Strike – Targeted Marketing
Digital Strike is the digital marketing company that knows the challenges of marketing for those in industrial distribution and manufacturing sectors, including OEM and contract distributors. But this industry is far from the only one we know.
We have years of experience empowering clients in other industries and verticals.
Success Starts Here
Let us be your digital marketing partner. Contact us today to learn more about how Digital Strike, as an experienced industrial marketing agency, can help you craft a roadmap for success.
